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Marketing Research Analyst

Suggested Price: R600,00

Certification

Duration

Pricing

Full Settlement, Plan A, Plan B, Plan C, Plan D

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Description

The purpose of this qualification is to prepare a learner to practice as a Market Research Analyst. A Market Research Analyst designs research methodology, tools to collect, clean and analyse data on the position of products or markets from different perspectives.

They use analytics to analyse data sets and trends, draw conclusions linking these to strategies as well as organisational strategic goals. They research market conditions in global, national, local as well as regional areas, to determine potential success of a product or idea.

Certification

SAQA-OC

Course Outline

  • Market Research Proposals
  • Data Processing
  • Data Analysis
  • Presentations
  • Research Reporting
  • Social Media Data Trends
  • Marketing Mix
  • Research Methodology
  • Research Design
  • Data Cleaning

Careers

Market Research Analyst

Minimum requirements

NQF Level 4 or RPL (Computer knowledge advantageous)